34 Purchases, Rs. 361.18 Average Cost Each: How Shahid Abbas Ran a Multi-Ad-Set Campaign That Actually Worked

by Aamir Ahmer | Oct 28, 2023 | Success Stories

Whether you succeed or fail, both outcomes are entirely in your own hands. The only real rule the world runs on is simple: whoever keeps pace with the times moves ahead, and whoever doesn't gets left behind. A generation ago, "digital skills" was just a phrase most people never thought about. Today, it's the difference between staying in the race and falling out of it.

Shahid Abbas put that into practice directly. Running a multi-ad-set campaign, here's the full breakdown of what actually converted:

  • Ad set 1: 3 purchases at Rs. 692.60 each
  • Ad set 2: 10 purchases at Rs. 425.14 each
  • Ad set 3: 4 purchases at Rs. 453.46 each
  • Ad set 4: 17 purchases at Rs. 243.35 each

Combined across the campaign: 34 total website purchases, reaching 43,571 people, generating 64,314 impressions, at a blended average cost of Rs. 361.18 per purchase.

In his own words: "Alhamdulillah, overall 361 PKR per purchase."

What makes this result worth studying isn't just the total. It's the spread across ad sets, some outperforming others by a wide margin. That's what real campaign management looks like: not one lucky ad set, but testing several, letting the data show which ones are actually working, and understanding why the cheapest, highest-volume set outperformed the rest.

That's the skill Aamir Ahmer Academy trains students to build: not just launching a campaign, but reading it, adjusting it, and knowing which levers actually move the numbers.

Your success or failure is genuinely in your own hands. If you're ready to write your own version of this result, enroll in Aamir Ahmer Academy's digital marketing course today.

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Aamir Ahmer

Aamir Ahmer

Aamir Ahmer is a digital marketing expert and entrepreneur with 15 years of experience since 2011. He's founder of Doers Media and Aamir Ahmer Academy, where he's trained 20,000+ students and managed over $10M in ad spend, delivering an average ROAS of 650% for 1,000+ businesses.

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